Monday, November 28, 2011

The Perfect Balance - YOGA JEANS


Offering the flexibility of a yoga garment, Yoga Jeans offer the perfect balance between a super-cute trendy jean and the comfort of lounge or yoga pants! What more could you want?

The secret is in the fiber. They're made of top-quality denim containing 97% brushed cotton and 3% elastane. Yoga Jeans hug the curves of the body in any position. They fit the ups and downs of a hectic day and "morph" into laid-back fashion in the evening. They look great, too!

Yoga Jeans are so comfortable and hold their shape so well becase they have 92% shape memory (while the industry standard is only 64%). Thanks to their revolutionary treatment, they actually shape, hold, and lengthen the body and help mask its defects. Multifunctional and perfectly malleable, Yoga Jeans are available at Willow Tree in a few colors!

Come fall in love with them today!

Because Community Matters


Helping Communities & Local Independent Businesses Thrive!

Supporting local businesses builds a stronger, more self-reliant local economy. We can all be part of the solution!

Think of your favorite shop (Willow Tree and Chelsea come to mind, of course), restaurant (Angelina's Mexican Restaurant, Michaelangelos Italian Bistro, Solero Cafe, Nanna's Kitchen, Lion's Tigers and Beers, Coastal Thai, Stroh's, Joes Hamburgers) or service provider (Dr. Anne Abrahamson/Great Lakes Physical Medicine and Rehabilitation).

It's probably a "homegrown business". Independent locally-owned businesses are essential to a vital local economy and community character. They're where the locals go. They're owned by our friends and neighbors, or maybe even by you (or me)!

Community-serving businesses are the backbone of local economies, civic life, local charities, and financial stability for millions of citizens, as well as a training ground for future generations of entrepreneurs.

Problem: Today, independent businesses face unprecedented competition from larger chain competitors, internet merchants and franchises that enjoy national or international branding power and major economies of scale. As a result, community-based businesses comprise a smaller portion of our economy than ever before. We’ll lose much more than places to shop, dine or do business if we allow current trends to continue.

Let's get educated. Let's continue the "MOVEMENT" in Wyandotte! We have everything you need! Clothing and Accessories, Furniture, Food, Drinks, Gifts, Coffee, Wine. Come let us show you a great HOMETOWN HOLIDAY!

Sunday, November 27, 2011

What is the 3/50 Project Anyhow?

The 3/50 Project is a viral Buy Local campaign that sprung from a simple blog post in March 2009, supporting independent, locally owned, "brick and mortar" businesses like the Willow Tree and Chelsea.

By educating consumers about the impact of their spending habits, the Project's goal is to increase consumer spending in a way that delivers the greatest amount of financial benefit to local community economies.

The message
The Project's tag line, "Saving the Brick and Mortars Our Nation is Built On" refers to its sole purpose—retention of locally owned, independent businesses, whose dollars provide a large portion of annual revenue critical to funding public resources and services.

Consumers are asked to think of three businesses they would miss if they disappeared (like Dolce Vita, Zara's, Cheesecake Magic, The Victorian Tea Room) then return to them, with a reminder that those transactions are what keeps the doors open.

The number 50 ties to the fact that if just half (50%)of the employed U.S. population dedicated $50 of their current monthly spending to locally owned independent businesses (instead of the national chains), more than $42.6 billion of revenue would be generated annually.

The 3/50 Project message then explains that for every $100 spent in local, independent brick and mortar businesses, more than $68 returns to the local economy; when spent in a big box or chain, the amount drops to only $43.

If you spend it online, and unless you live in exactly the same community as the e-tailer, NOTHING comes home.

Knowing that patronizing Michaelangelos on Elm rathern than Olive Garden helps my own neighborhood makes me feel good.

Getting coffee from TONGUE'S or THE GRIND vs. Starbucks is good for our community!

Getting that holiday outfit for your children from CECILIA MELODY vs. Gymboree makes our main street more healthy!

Getting your clothing and accessories from WILLOW TREE vs. Chicos fuels the economy (and insures you'll look fabulous).

Shopping local at CHELSEA vs. Mens Warehouse keeps our Downtown vital. It's a no brainer!

Shopping at FINE THINGS or IT ALL MAKES SCENTS vs. Hallmark or Pottery Barn keeps your money where your house is!

It's EASY! JOIN THE MOVEMENT, won't you?





Saturday, November 26, 2011

We've Got a Gift for Giving!


Just in time for SMALL BUSINESS SATURDAY! Take advantage of this "electronic Gift Card"! It's good for $30 Off a $100 purchase. Some restrictions apply and are posted on the card and at the store.

Just print this out -- and bring it with you!

Friday, November 25, 2011

Shamballa means Peace, Tranquility & Enlightenment


Shamballa jewelry is the newest trend to hit the fashion and jewelry industry so, of course, Willow Tree has them for you. Synonymous with tranquility, peace and enlightenment these bracelets have it all! Great karma, sparkle, color and quality. PERFECT Christmas and Holiday gifts!